Imaginary Brainstorming
| A to Z of Creativity Techniques | |
|---|---|
| Previous Imagery for Answering Questions |
Next Implementation Checklists |
Imaginary Brainstorming is like Classic Brainstorming, but with a slight twist. The ground rules etc. are the same, the differences are;
- When defining the problem make sure that it has
- a subject - who is acting
- a verb - the action
- an object - who / what is being acted upon.
- Perform a ((classic brainstorming)) session
- Define the essential elements of the problem, and identify which of the elements above (1) is the most directly tied to a successful solution.
- Propose imaginary replacements for the other elements. e.g.
| Original problem | Suggested replacements |
| How do | How do / does |
| we | Children, The PM, Donald Duck, Teachers |
| write a bid | Build a house, Earn a Million, get drunk |
| in half the normal time? | in half the normal time? (This element is kept as the essential element.) |
- Formulate a new problem statement, substituting one of the imaginary elements.
- Brainstorm ideas for the imaginary problem
- Apply ideas from the imaginary brainstorming back to the real problem statement.
- Analyse all of the ideas (real, imaginary and combined) and take forward those of most interest.